My goal for this project was to optimize the user flow between the parent website and niches

Expertise

Branding, UI/UX, Web Design

Platforms

Web: Desktop, Mobile

Deliverables

Branding Brief, Web Design Assets

View my design process

Branding

Web Design

"One of Marteka's first SaaS Marte Product is X96 - Nieche Marketing Technology. It's a standalone marketplace where users can signup to become Nieche owners and the parent website manages and promotes them. Tavi had the job to do the X96 parent web design and also the first 3 niches: fitness, auto and mma."

Cornel Axin

CEO of Marteka

My workflow
for this project

"user flow" Step

Understanding

Due to of the complex nature of the user flow for this website, my initial step was to work out how to guide the user and what pages are part of the parent X96 websites and which are part of the niches. For this I had 3 strategy sessions with Cornel, so we could agree what was the best way.

"Branding" Step

Designing the brand

Next was the branding. Cornel asked me to come up with something that hints at "%" in the logo. After 2 feedback sessions, I was able to deliver the branding he was looking for! Clean, bold, business like but also easy to reuse in any future niche branding.

"web design" Step

Now for the web pages

With over 18 distinct web pages, my final step for this project was to do the web design. Firstly I did the wireframes and built the reusable sections/UI elements. Once the layout was set for each page, I proceeded to add color, images and style it!

"Rosu is a true professional. I had to do a lot of research to find him and once I did, I could not be happier. Thank you for the great work!"

Andrea di Rocco

CEO of SOS WP

"I've been looking for a designer that puts the user experience frist for a while, but when I found Octavian, I just knew this will work. After 3 projects togheter completed, I can tel you that it was very nice to have someone that can build custom designs and can adapt on the fly."

Cornel Axin

CEO of Marteka

"Octavian has done an outstanding job for my custom plugin. He is extremely professional, dependable and delivered on everything he promised. I am now working on phase 2 of the project and will be sure to count on him for it."

Raul Fernandez

CTO of Green Valley

"Octavian reminds me of one of my students. He always listens, take notes and then asks questions. This will be the 3rd major project I've asked him to do and he always delivers on time!"

My goal for this project was to optimize the user flow between the parent website and niches

Expertise

Platforms

Deliverables

Branding